I always have enough material for the “Stupid Food” collection, but this is another fine example of the grocer packaging an item for your convenience and making a bundle.
The Grocer’s Upsell Program
He takes a watermelon with a “street price” of say $4.00. He run a sharp knife through it a few times and produce about 20 slices. Then he put two slices in a convenient cellophane wrapped package, displaying the juicy red watermelon. He repeats nine times. he sells each package for $2.31, thus selling the entire 20 slice watermelon for $23.10 to ten dazed customers that can’t resist the color red.
Brilliant!
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